Sales Page Scorecard – Optimize Conversions

How To Use The Sales Page Scorecard

Step 1: Click the “Sales Page Scorecard” tab and work through the questions. Check the box for the items you have on your sales page, leave it unchecked for those you don’t.

Step 2: At the bottom, you’ll get your final Sales Page Score. Based on the color, you’ll know how well your sales page is performing at the moment.

Step 3: Click on the “Special Report” tab to see your unique list of suggested improvements to make to your sales page to increase your final Sales Page Score.

Does your Opening Headline spark curiousity for your reader?(Required)

Yes

Does your Opening Headline speak to both the problem your customer is facing and also the result they'd like to achieve?(Required)

Yes

Are you digging into your customer's biggest problems?(Required)

Yes

Are you twisting the knife and showing them why they can't continue doing what they're doing?(Required)

Yes

Are you painting the picture of what their life/business could look like if they solved their problem?(Required)

Yes

When you introduce your offer, are you sharing the BIG result your offer helps them achieve?(Required)

Yes

Are you including a mockup of your offer to show your reader what they're going to get?(Required)

Yes

Are you sharing how your offer is different from other similar offers available for sale?(Required)

Yes

Do you breakdown the specific results your customers will see because of your offer?(Required)

Yes

Do you breakdown the actual features of the offer that are included?(Required)

Yes

Do each of your features include a tangible result in the description?(Required)

Yes

Do you include and "offer stack" on your sales page that breaks down the value of what they get?(Required)

Yes

Do the Buy Now buttons stand out amongst the page design so they're easy to find?(Required)

Yes

Does your guarantee clearly describe what they need to do to get a refund?(Required)

Yes

Is there a photo of you on the sales page, especially in the Introduce Yourself section?(Required)

Yes

Do you clearly describe the type of person this offer is best suited for?(Required)

Yes

Are you including urgency, scarcity or exclusivity on your sales page?(Required)

Yes

Does your FAQ section address common objections to purchasing your offer?(Required)

Yes

Is there a final call-to-action section at the bottom of your sales page?(Required)

Yes

Have you sprinkled testimonials and case studies throughout your sales page to help build trust?(Required)

Yes

Your Score

Full Name(Required)

Email(Required)

Company Name(Required)

Website(Required)

LinkedIn Page

Instagram Page

Twitter Page

Facebook Page

What is your biggest pain point in your content marketing?(Required)

What platform are you getting the best results from?(Required)

Would you like us to offer solutions that work within your budget?(Required)