Step 1 of 22 – Information

OBJECTIVE

This assessment helps you identify your current content marketing processes and progress. At the end you will receive a score and a roadmap to take your content marketing to the next level.

CONTENT MARKETING

Content marketing is the most cost-effective tool for your business, especially in a recession. An effective plan starts with strategy and consistency. This assessment will help you identify the gaps in your strategy and how to fix it.

INSTRUCTIONS

Review each question and give your business a score from 1 to 5. “5” means yes, you are actively doing this and it’s working well. “3” means you have implemented the concepts but the results are not what you want. “2” means you have a plan to do this but haven’t yet. “1” means you haven’t even considered this.