Molly Ruland:

Alright, ladies and gentlemen. Welcome to Camp Content, the essential podcast for professionals at the crossroads of content marketing and sales. I am your host along with Matt Billman, and we are ready to bring you insights from leaders in our field. So, that sounded like a very well written introduction, but we’re not even there yet. Today, I’m super stoked to invite Robert Krueger to the show today. Robert has been instrumental in the success of Heartcast Media. So I met Robert because I spoke at a PRSA event many, many years ago, right when I started the business, I was the only one not wearing a suit I’ll never forget. I did not understand what I was walking into, and it was absolutely instrumental for my business, and he has continued to provide opportunities through the communications board.

Molly Ruland:

So this episode is a little bit personal. So, Robert is not only an architect of spaces, but of messages and missions. His professional highlight reel includes directing c e CEO communications at the world’s premier architecture and design firms and launching a passion project, the communications board to further a greater mission in communications. Beyond corporate communication, he’s at the forefront of online education and professional development, leveraging his instructor experience to empower professionals globally. And that is no joke. The communications board is super awesome, and we’re gonna get into it. In this episode, we’re gonna cover the origin and mission of the communications board, the gap it fills in the current professional landscape, the evolution of and professional development and how the communications board services stand out in a competitive market. Alright.

Molly Ruland:

So without further ado, please welcome Robert Krueger to the show today. Say welcome, Robert.

Robert Krueger:

Hello. Thanks. It’s great to be here.

Molly Ruland:

Yeah. I mean, I’m super stoked that you’re here. I really wasn’t just gassing you up in that intro. You really have been such a huge part of the success of Heartcast Media with all the opportunities that you’ve given us through the communications board. So, honestly, thank you so much. You know?

Robert Krueger:

Oh, not not a problem. You’ve been a great speaker at our event, so we greatly appreciate it.

Molly Ruland:

Well, I’ll never forget the first one was at a PRSA event, and, yeah, Yeah. I’ll never forget the 1st event was a PRSA event, and it was, like, 60 people all in suits. And I showed up, like, on from riding my bike, and I was in, like, a tracksuit. I had no idea. I thought I didn’t really know what it was. Jen Sherman. Shout out to Jen Sherman who was the one who invited me. And so I recorded the thing, and I presented it with Ian Fox, if I’m not mistaken, from, goat rodeo.

Molly Ruland:

Right? You know? And, it was just such a great event, but it was funny because, you know, I was being my true self, and there were definitely some people in the room, who were not expecting that. But, you know, I had lots of new clients after that day, so I will never ever forget that opportunity for sure. So tell us a little bit about your journey, with the communications board. How did you form the communications board? What was the inspiration behind it? Because I think it’s really important.

Robert Krueger:

Yeah. So like you, as you mentioned, we met through PRSA, the Public Relations Society of America, and I was involved with, for many years. And so, we were in the DC area, so I was the Chair, co chair of professional development. So we put on a number of different events throughout the year. And so, and I remember we had this vision for this podcast workshop. And it was supposed to be kind of like, and, you know, you used to have an office in DC. So, you know, you ‘ve been to 1,000,000 of those events where it’s like, Yoda event. And it’s like, they have this great speaker on a XYZ topic and you go there and you walk away with nothing.

Robert Krueger:

Right. There’s no takeaway value. It was just, it’s almost kind of like they got there and just kinda like rambling through high level points or it was kind of a feel good presentation. And so that always frustrated me because I have my companies that I work for always, you know, they paid for my tickets, my registration. And when I get back to the office, they’re like, well, what did you learn? What can you implement right away? And, you know, and you’re kinda like, not much, you know, like not a lot at all, you know, but, But thanks for paying for that registration, you know, that was great. I met a couple of good, you know, awesome people, but, so like, but So anyway, so I think that when I became chair, I kinda wanted to take those events to the next level. And so I was very focused on tangible takeaways, You know, templates, how tos, you know, tips, you know, like anything because you always saw those in presentations, like, when people would raise their hand in the Q and A session. And they would always ask for what you recommend or some tips, or they’d share their own case study, you know, their own problems they have and like, what do you recommend? And so, I always wanted to be able to answer those questions.

Robert Krueger:

And so, and I felt like sometimes the limitations of whatever organization you Were creating these events for you were very limited in what you could do. And so, and so, and for example, so with that podcast event that you You participated, and it was a full day event. We had these different sessions set up. And I remember I remember when I first called you, Molly. I remember You were I I literally remember you were I was trying to convince you to do it. And I was like, you were recommended by someone. And then, so I was trying to get into this. I said, this is it. It’s a nuts and bolts workshop.

Robert Krueger:

And you were saying, well, I don’t think so. And I said, no, it’s nuts and bolts, you know, it’s not high level, like you’re, you’re perfect for it. You’re perfect. You’re perfect. You know, because like they want how to’s and sure enough, you came there. And I remember that session, the whole day. And I remember the follow-up surveys afterwards, You were one of the 3 speakers that they, that people remember the most. And so I believe we asked you to come back.

Robert Krueger:

I think we did it again in virtual. I think it was right for the next year during the pandemic. So it was all virtual. And so we did it again. But, but that was kinda like, that was, that’s kinda like the spirit energy of why we created this organization was, because we wanted to go above and beyond what these other organizations we felt weren’t doing. And so, and like all, and all of our workshops, all of our sessions, all of our courses, they have these they’re structured to provide that For everyone. So, we even listed it upfront. We’re saying like, you come to this, you’re gonna get the template on how to do this, You’re gonna get the cheat code on how to do this, right? And so we made it very, so we are very conscientious of that.

Robert Krueger:

And so, and we were, you know, We’ve had great success with that. And I think that, you know, like we, we launched it right timing wise, we launched it during the pandemic, right, this organization. And so, whether that was good or bad, if you had a captive audience at home, you know, either way, that’s when we launched it. People were looking for Self improvement during the pandemic, they’re looking for, you know, the next step. And so we kind of felt like we were filling that void, you know, filling that need with them. And so that’s how it was born. And so today it still, still exists, still around. And so we’re looking to take it to the next level, with our organization.

Robert Krueger:

So we’re like, we’re going like we started off doing professional workshops and courses. We’re looking to take it to the next step to where we can provide Accessible and affordable services to people in need of communications, when they have communications and marketing needs. I think a lot of times you have, you know, you either the best people are in different geographic markets than where you’re at Or, or they’re, you know, like, you’re a you’re a you have a small company, and you’re just priced out. You can’t, you can’t afford some companies. And so there’s a ton of really well experienced freelancers out there, people in the marketplace that can offer their services. And we’re looking to provide those services for people. Not just in communication, but really small business and, you know, small small and mid sized business owners.

Matt Billman:

Interesting. So kind of you know, if you’re able to explain how the relationship with education and professional development has kinda changed over the years, maybe the past couple of years even?

Robert Krueger:

Yeah. Yeah. And that’s exactly tied into why we created this organization. And so I like to wear many hats in my life. And one of the things I started doing back in 2008, I started teaching. I became an adjunct professor on the side, my day job. And so like, you know, that’s no different. A lot of people do Right.

Robert Krueger:

And so they’re adjunct professors. And so it was one of the best moves ever made, I think for my career. And so I started off teaching undergraduate courses at George Mason University in the Washington DC area. And then I started, you know, then I moved eventually to teaching graduate level professionals. I’ve taught at universities, West Virginia University, University of Florida and others as well, but teaching graduate programs. And so, and what I’ve noticed in those graduate programs is what students will look for, they’re looking for, you know, I think they like theories and scholarly work. That’s still very important to them, but they’re looking for that complimentary, practical, experience. So they want to know like, okay, Robert, you do corporate communications at this large global organization.

Robert Krueger:

What lessons do you have for this? What lessons do you have for messaging your CEO? What lessons do you have for, you know, if 2 companies merge, how do you change management strategies around communicating that internally to like stakeholders internally and externally, or if you have, you know, these types of goals, you know, mine for your company. And so people are looking for that. And so, and so that’s what I mean when I think things have changed over the past few years. Because I remember when I was in grad school, when I did grad school in the 2000s, like it was very much Very, all your work was grounded in scholarly research and academic journals and whatnot. And so, and that still happens today. But I would argue there’s a lot more graduate students out there who want that additional, Business B2B insight to go along with their scholarly studies. And so that, like I said, that’s kinda what really kind of influenced a lot of communications borders. What I kind of saw was, okay.

Robert Krueger:

I want to be able to bring those 2 worlds together. But also provide that, you know, that needed, that know how for professionals out there who are wanting to know, not just, you know, theory is very important, but like they want to know, you know, What are those what are those steps that I could take tomorrow when I go into the office?

Matt Billman:

Yeah. And I guess to the flip side of that, you’re talking about they tell you to come in and, hey. Apply the real life lessons and work with the stakeholders and this and that and the other. But, I mean and then in terms of actually doing that and providing the lessons, is there anything You flipped and took from teaching and academia that you can be like, oh, I can apply this now to my professional setting. Maybe something you learned that was new from teaching or from students or anything. Because, obviously, like you said, you go in and it’s, hey. Teach us the real world possibilities and examples and things you’ve been through. But is there something that maybe while you’re teaching, like, oh, this can now be flipped and I could try this or use this now?

Robert Krueger:

Yeah. I think twofold. Like I think that with having that foundation in academic studies, science? At the university, I think that you do have an advantage, you know, whether people agree or disagree. I think when you do study a lot of these, you know, you have this well rounded, like you did say, you do a master’s degree, right? And so you have that, you, you learn about all these different paradigms and theories, and you really, you, You come across all those different types of research that are hyper focused on certain areas of your trade. And so like I, so I think that, you know, when you go in there, you’re able to scale. Take that immediately and you have that advantage for people who didn’t have, don’t have that, that background. And so that’s, I think that’s definitely an advantage there as well. I but I think also in regards to, the universities and teaching, I think that I started off teaching in person courses, and then I wanna say, like, I I started doing it in And at first, the reason I started doing it was not because I wanted to, it was because all the in person sections weren’t available.

Robert Krueger:

So they said, well, we have this online version available. And I was like, at first I was like, nah, I don’t think so. I’m an in person, I’d like to do stuff in person. But then when I started doing it, I didn’t think I ever wanted to go back in person, not because in person is not good, but I think that, you know, there are some benefits to having it online. One, for example, I’ve had some courses where I have people all over the world in one course. I have people on military Sys. You know, but they’re serving, they’re doing, they’re taking their courses. And so that’s a really cool aspect of it.

Robert Krueger:

But also I think that there are benefits. You definitely lose that in person live component to like the seminars, you know, that discussion that blithely back and forth. But I think you make up for another Regards like for example, I think it allows you kind of like when you come across something that allows you to go back and then take a deep dive and really think On your own, and research things on your end, then come back with a more well informed answer response, but not, For teachers, you don’t get put on the spot as much, you know, like, and so if a student asks you a question, you’re like, oh, I, you know, I, I know that answer, but I really, let me look further into that, you know, and then you kind of go back and you, when you reply to the student with, you know, that you with a really thoughtful, the The correct answer, you know, and so I think sometimes, you know, in the live classrooms sometimes, you know, we may kind of just, you know, either Bs or we just, or if we, you know, know the answer or if you come across some or if you’re you’re you’re given a response and maybe that’ll not be like, you know, It’s like 90% accurate. You know, I think this allows you to actually go back and give a 100% correct answer to your students. So there’s definitely advantages and disadvantages to it, but either way, I think that that’s what I kind of Look at, look that I took it away. I was like, oh, this online education is really good. I could see, you kind of see where it works for the, like for academia. And then you could kind of see where it works for training, like professional development in the private sector, like there, because every private sector company, they devote a ton of money to training programs, whether it’s internal or external.

Robert Krueger:

They send people to different events and conferences and associations. So that’s what I was kinda looking for, like the different work, where things worked well and that they can be plugged into, into where I was working at.

Molly Ruland:

Yeah, I really love the accessibility of online learning, you know, because it’s not just, like, location, you know, anybody in the world, but, you know, people who, historically, don’t have time or the resources to get to some place. You know? It’s expensive to get on a bus or take an Uber to go somewhere so it’s expensive to take that time out of work, you know, to you know, even if you’re driving yourself, finding time to park at the event and paying for the like, all those things add up. And if you can just log in to something and eliminate a lot of that friction and get straight to the information, that just feels like a more equitable world to me. You know? Like, making it available. Somebody in a wheelchair could take that course because they just have to roll up to their desk. They don’t have to go someplace and go through the stress of finding out if it’s you know what I mean? Like, all those little things really add up, so I’m a huge fan of well, I love technology and microphones and cameras and that stuff. So, of course, I love the online aspect of everything. But, I really love what the communications board does because I think you’re absolutely right.

Molly Ruland:

I think it’s like a combination of academia, of course, in understanding how to research and, you know, having the desire to wanna be proven wrong, you know, which I, you know, which I think is really important, but at the same time, you know, a lot of that stuff isn’t practical. And some of those guys have been teaching that stuff for 20 years, and it’s like, you know, no disrespect, but, like, you might not really have a handle on it anymore because we’re going through like, we just went through a global pandemic. We’ve got, like, supply shortage issues. We’ve got, like, multiple wars going on, the way people do business, the way people spend money. Everything is changing. I feel like it’s such a rapid rate even from that day that I met you in person at that university, you know, at George George, whatever, Washington, wherever the heck it was. You know? Think about how different the world is from that day to to to right now. Right? So I think the practical application of the communications for providing real time education for people.

Molly Ruland:

You know? I know the last one I did for you was, like, a 2 day thing, and I gave everybody a Trello board. And we got really in the weeds on how to do that stuff. And I really enjoy that because it’s like I got. I like empowering people with actual, like, information. Like you said, they can walk away from it knowing that they actually learned something that they can implement, and it wasn’t just a waste of time. You know? So I’d like to talk a little bit about, like, the communications bird board. You know? How are you? It seems like you have a lot of relationships with lots of different people. So you’re working with different organizations, different people to present different content. Can you tell me a little bit more about that?

Robert Krueger:

Yeah. So I think that, like, having worked in communications for about 20 years, and always in DC. DC is a really good city. You know? Like, I don’t think we think about it sometimes. Like, it has a really good communications sector. Like We were talking about PRSA earlier, like they have the largest PRSA chapter in the country. And there’s a lot, I think, you know, sometimes we think of PR communications. We met immediately and went like, oh, we assume New York has that like, no, it’s DC.

Robert Krueger:

We have a lot of public affairs people, then that’s all those all communication professionals. We have a ton of nonprofits here. And so there’s a lot of in-house communication professionals. We have a lot of hospitals, universities, they all have communications salespeople. And so you come across all these different individuals. And over time, it’s just like, you know, it becomes kind of like this chain reaction too. Because when we started, we held courses and workshops online. I think that we had a lot of people just reach out to us and say, hey, I wanna be a part of that.

Robert Krueger:

How can I be a part of that? Or, you know, can I, you know, teach something? And so and so and I think that’s kinda like how we just do it. You know? It’s like a lot of our relationships are, you know, just built off of that word-of-mouth. You know, like, I it’s, I think today in 2024, you know, it’s amazing how like the, you know, fast, like the word-of-mouth, Mark, you know, marketing is still very effective. And what I mean by that is I have some professors who are instructors who’ll know one another. It’s kinda like, you know, like, like, you know, they’re literally like once in Hawaii, once in New York. Right. And, you know, and they recommend this, This organization, our organization to come teach at. And so, so that’s the way it kind of builds up, but we don’t just, you know, but at the same time we don’t let just anyone, Right? Do it.

Robert Krueger:

Like we got, we wanna have the best of the best and we wanna have it. And we make, we look to make sure that all instructors have that, you know, that they either, like, have their own company or or have done, like, have a lot of in house, you know, communications experience. Obviously havingn’t led workshops or taught before is very important. So it’s very, we’re very aware of the student experience when they come to these things. And I think, and like, as I was talking before, we want, you know, we want people to walk away, feel like they have like A list of action items, and they can go back to their office and they’re ready to go back to their office and like, you know, start implementing these things. And so, that’s kind of what we work with our professors on. Is that like, okay. What are the takeaway values? Give us, you know, what, you know, you need to have all the stuff ready, all these different, you know, materials, like, the giveaway to each person who registers for the workshop. And so anyway, so, so yeah, that’s kinda how we build up this network over time.

Robert Krueger:

And so and if and if you if I was like, I never really think like, sit down and think about it. But if I go down and look, like, All their different instructors. I think all these, all these people that I’ve come across in the academia or nonprofit world, or I was, you know, I was in San Francisco for work. And I came across someone or, you know, like, like someone I have, you know, an instructor in Chicago and she knew someone down in Houston, you know, like that would be a great fit for teaching these things. And so it’s kind of strange how that works, but yeah. So, but I think the beauty of that is that we get a diverse pool of instructors with all this, all these, this variety of different experiences and expertise. And they really, and they’re very applicable to a variety of different people in different organizations. Because of communications, I think like when I first got in here, it was like, you know, I think you think like, ah, it’s PR, it’s media relations. It’s not, but it’s such a broad spectrum, specialties.

Robert Krueger:

And so and and that’s our ultimate goal is really to have a variety of different programming that’s relevant, that that fits in really any communications professional.

Matt Billman:

I mean, you talk about the diversity, variety, and all the experience that comes into play. How do you market the company? How do you find, reach out, find all these individuals and all that experience and everything and kinda bring it all into one place.

Molly Ruland:

Well, how do you get the students? Yeah.

Robert Krueger:

I mean, a lot of them, like

Molly Ruland:

oh, sorry. I’ve got a really bad delay here, but how are you finding the students, the people that actually come take these courses and, you know, workshops?

Robert Krueger:

We do a lot of advertising, a lot of marketing. So it’s a lot of paid advertising that we do, across social, you know, search, you know, search engine marketing. We do a lot of content marketing as well. So we, You know, we have materials on our website and people would reach out and will sign up to get on our email list. So a lot of it is organically driven and some of it is driven by paid. I think one of them, we recently had, we partnered with, well, Molly, I think you know him, Anthony Schock, what’s social driver and social drivers is an agency in DC. They have parted with us probably, middle of last year on this initiative called, chief influencer. And chief influencer is really this, it’s this program that recognizes people who, across any variety of different industries, are great at inspiring people.

Robert Krueger:

And so, yeah, and so every week we name there’s a group of, there’s a small committee that recognizes our names, picks, selects a winner each week. And, each week, Anthony Shoppe, he hosts a workshop, not workshop, I’m sorry, a podcast. And he actually does a deep dive interview with each of those individuals. And so but that’s kinda like an example of something like content marketing. And like, we just know that if we produce great content and it’s a value, People are going to come and people are going to want to, we want to listen and want to know more. And so I think that’s the thing that I think that when I was younger, when I was like 15 years ago, when I started doing professional development, I was focused on quantity. I was like, this is turnout stuff, you know, and I wasn’t focused a lot on the quality. And I think that to that to some degree, that’s still true.

Robert Krueger:

Like, you gotta have a regular cadence of content, but it’s gotta be good stuff. It’s gotta be relevant. It’s good. People gotta want it. Otherwise, you’re just like, you’re You’re the same as everyone else. Right? So,

Molly Ruland:

Yeah. And that’s exactly it because, you know, I get your emails all the time, and so many of the workshops you’re hosting are of interest to me. And I that’s, like, you know, rare because a lot of them you’re like, this is just gonna be a sales pitch, or this is just like an overly generalized, where yours are, like, very specific, like how to how to, you know, brand your CEO in in a way that makes them stand out as a leader. You know, like, very, very specific, which is super helpful information. You know? And there’s been a few times where I’ve had conflicts, but almost almost every single one of them, I’ve thought, oh, I would I would a 100% sign up and and take that course because it’s interesting to me and it’s valuable, and it doesn’t just feel like teeing somebody up to hire you as a coach or something, right, which a lot of webinars are. It’s like 5, 10 minutes of value, but then it’s just a soft, crappy sale. You know what I mean? And it’s like, I’ll do it now, and you get more money off. And it’s like, no.

Molly Ruland:

I want to actually learn something, and yours are so specific and invaluable that it just I mean, they stand out automatically for sure.

Robert Krueger:

Yeah. But I think yeah. Like, yeah, like, yeah, like, we, like I said, we work then to make sure they, they, they do that. And so, and to your point about, I make the how to, you know, it was like, it’s such a, you know, That’s like a phrase, like, we’re always looking, you know, we want all of our stuff to answer that, provide those, that, those, that tangible how to, Like, you know, you you guys are in this space, you know, like the the top YouTube videos or, like, what DIY videos, how to videos, explainer videos. They’re not cat videos. They’re like people go online, they wanna find out how the heck do I do this? You know? And so I think that’s what we wanna do. We know that that’s what people want. They don’t want to be flashy.

Robert Krueger:

They don’t want the nice shiny. They don’t want the person to get there and just kinda talk in these, you know, this very high level, theory or strategy. But, like, you should be doing this. You should be doing this. You should be doing this. Like, they just want to give me the steps. Give me the steps, please. Actionable what we’re trying to do.

Molly Ruland:

Steps.

Matt Billman:

Exactly. And this may have, you know, the same answer or 2 different answers, but what platform are you advertising the most on, and then which one are you finding the most success?

Robert Krueger:

Yeah. So, we’ve done like, I think that we’ve done a lot with, LinkedIn and Facebook or meta ads. Like I think those are, the 2 most successful in driving Keep registrations and, you know, whatnot. But I think that we’ve done, I think that, well, I would say probably like 1st is like, I think it’s still Google search, ads. Like those are by far the best. And I think that, if you’re just a small business, they’re perfect, you know, for you. And then also if you have like a if you’re our, in order to you know, it allows you to hyper specialize your messaging in different geographies, so different markets. And so, I was talking about, like, nonprofits where nonprofits tend to be the most at, you know, like there’s a ton in DC.

Robert Krueger:

There’s a ton in New York. There’s a ton in Chicago, you know, you can tailor, like, some of those your messaging and your advertising to those, you know, those markets because you know, like, they have a lot of nonprofits there in both of those markets, for example.

Molly Ruland:

That makes a lot of sense. And then from an organic standpoint, where, you know, from not paid advertising, where do you get most of your sign ups? Is it from the email list, you know, or is it people coming from social media?

Robert Krueger:

It’s a combination. And so, yeah, the email, like, Like yeah. Like, so people will definitely come in sideways to our organization. And so we track them, you know, like, where were these people where they were they coming from. So they definitely come in, you know, it’s like there is a lot of work organically, through, like, our email. We get a lot of people who wanna sign up for sales. And like people will just get word-of-mouth like, oh, you know, like people who may have been like, you know, they may have experience with the International Association of Business Communicators or PRSA. And they’re just, you know, and someone said, hey, we know about this organization that does these workshops and people just like, well, this, so a lot of times people just wanna have, like, it’s almost like signing up for a retailer.

Robert Krueger:

Like you wanna know about the sales, you know, like you wanna get the discount codes when they come. And you’re just kinda like, I wanna know when that workshop is. The next workshop is going to come out. And so in some of these workshops we do like, you know, we do every year. And so for example, We’ve partnered for 3 years with the Center For Public Interest Communications at the University of Florida. They do, they do great workshops and they, they actually do training for nonprofits. And so we brought them, you know, brought them on and they did that. And so there’s like 4 of 4 or 5 of their workshops where people constantly email us and ask or reach out to us, asking like, when, when is it again? When is it, you know, when is it, you know, when are you doing this one again? And so I think that’s the kind of majority of white people.

Robert Krueger:

It’s kinda like that fumble thing. You don’t wanna miss out on the grades on that sale or whenever you’re, you’re offering that great course.

Molly Ruland:

Well, that makes a lot of sense because you have definitely presented some great content, and, I think it’s, you know, evident. And the people coming back and the people continuing to sign up and the word-of-mouth. Right? I think word-of-mouth is always, like, the best because a personal recommendation is always gonna beat everything else, but I think that was really helpful information. You know? I think people, Google Ads. You know, it’s interesting. Right? Like, we know, content marketing versus paid marketing. Like, I think it’s a combination of all of it, but I think Google Ads can be super helpful, and so can YouTube ads, right, which are tied into Google Ads. But you can do a lot of really cool stuff on YouTube, YouTube University.

Molly Ruland:

You know? It’s funny because when you said that, I had a flashback of, like, 12 years ago, YouTubing, how do I start a podcast and getting my very first Podbean account, you know, and starting, like, a music podcast. You know, who knew that, you know, a decade later, here I would be? But, thanks to UT University, I have skill. A bit of education.

Robert Krueger:

From Holly.

Molly Ruland:

Yeah. Who knew? Who knew?

Matt Billman:

Education. I worked from Holly. I was like, with your experience, I was like, I don’t know. I’ve watched a bunch of YouTube videos on how to do it.

Molly Ruland:

Hey, man. You know? Everything you could possibly need to know is on YouTube or in these ends, you know, higher learning workshops like you’re providing, which, you know, which are amazing. Absolutely amazing. So, if you have been listening to this episode and you find it helpful and you’re intrigued, go to the commune it’s communicationsboard.org not the just communicationsboard.org Of course, we’re gonna have all of Robert’s links and everything else in the, in the show notes, so you can just click below and get straight to him. And sign up for that email list and take some of those courses you might see me in the room. There’s a lot, not as a presenter, but as a student because there is really a ton of value. Also check out Anthony Schaub because he is also another really solid human from DC who I met around the same time, and I see him pop up on LinkedIn too, and it always puts a smile on my face.

Molly Ruland:

So, Robert, before we say goodbye, where are the best people to find you, connect with you? Are you looking for educators? Are you looking for students? You know? Or you know? How can our community help you?

Robert Krueger:

Yeah. So, yeah, if you’re wanting to get involved with us, whether you’re talking like you wanna take courses, most definitely sign up for our email list. Then you can just go to communications support.org and they’ll pop up. You’ll see the pop up Ricky add your email and name to our list, but if you are wanting to be an instructor for us, Same thing. Yeah. Like just go to the website. There is a contact form on the website. Reach out, let us know, And let us know what’s kind of what your specialty is and what you’re, what you’re thinking.

Robert Krueger:

Like I said, we’re always trying to bring on new instructors, new experts, people with whether they had teaching experience or not have teaching experience. I think a lot of times it’s on what you offer, What can you offer professionals who sign up for our workshops?

Molly Ruland:

That is amazing. So, head on over to that website, join the email list, join, you know, the next opportunity for learning. You’ll probably see me there, and thank you again, Robert, for coming on the show and for always just being you know, you’re just such a, you’re such a nice person, but you bring so much value too. You know what I mean? Like, a lot of people talk a lot of smack about DC, but I have found wonderful people there, who are creative and kind and talented and professional and experienced, and and and that absolutely describes you. Whenever I think of you, it always brings a smile to my face. You know? And I really can’t thank you enough for all the opportunities and the introductions, and I’ve made friends and clients from working with you. So, thank you, you know, honestly. We owe you big time.

Molly Ruland:

So, thanks for coming on the show today. And, you know, if there’s anything that we can ever do for you at any point in time ever, you know, I will happily do it, just absolutely happily. So please let us know.

Robert Krueger:

Well, thank you. Thanks for having me. I appreciate it. It’s been great.

Molly Ruland:

Abs absolutely. So thanks for tuning in to Camp Content. If you found this content valuable, please consider sharing it on LinkedIn and tagging us, and then head up the communications board communications board .org. You can find them on LinkedIn. I mean, you know how Google works. If you put it in, you’re gonna find them. But show Robert some love. Follow the organization.

Molly Ruland:

Send it to your friends. Word-of-mouth is always best. And until next time, be excellent to each other.