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From Burnout to Bliss: How Two Women Transformed Their Careers

Welcome to Camp Content! In this episode, former tech executive Emma and advertising pro Yaz discuss their transition from corporate roles to fulfilling careers aligned with their true selves. They delve into overcoming societal challenges, balancing workplace gender dynamics, and fostering supportive environments. They also explore the transformative “Conscious Success Method,” combining mindset, somatic practices, and strategic planning to redefine career success for women, combat burnout, and enhance financial stability. Tune in to learn how conscious, intentional career paths are crafted and gain actionable tips for your journey towards conscious success. Let’s dive in! Connect with Emma & Yaz: Emma Lloyd    Yazminca Woodward Website: conscioussuccessco.com

Episode Timestamps:

00:00 – Intro 00:00 – Celebrating Experienced Professionals 02:32 – Navigating Burnout in Safety-Driven Careers 06:43 – Changing Paths to Overcome Burnout 12:46 – Embracing Feminine Leadership 14:06 – Productivity Through Rest: Finding Balance 18:08 – Succeeding Through Conscious Connections 21:05 – Self-Discovery and Effortless Action 25:09 – Reconnecting with Youthful Selves 31:01 – Joy and Connectivity in Simplicity 35:52 – Listening to Your Inner Voice 38:10 – Empowering Women’s Impact on the World 39:00 – Outro

Quote of the Episode:

“The farther we stray from our true selves to fit an ideal, the more stress we feel, because belonging is our nature.” – Emma “Overcoming burnout begins when we stop overriding our inner voice and start embracing its wisdom.” – Yaz   Produced by Heartcast Media https://www.heartcastmedia.com

Transcript

Molly Ruland:

Alright, ladies and gentlemen. Welcome back to Camp Content. I am excited today about our guest because this conversation hits home for me, and I’m really excited about what these 2 amazing women are doing, and I think you will be too. If you’re a professional woman feeling burnt out and seeking career transformation, this just might be the right episode for you today. So, we are welcoming Emma and Yaz from Conscious Success. They are master coaches specializing in helping women like you, find and fulfill their true purpose while achieving financial success. Emma and Yam Emma. Yaz and Emma have both navigated from high pressure roles to careers that bring them joy and satisfaction.

 

Molly Ruland:

Yeah. It transformed her career from being the youngest director at a top global advertising agency to becoming a master coach and design director at a Fortune 500 company. Meanwhile, Emma transitioned from a high earning tech executive to a fulfilling life as a twin mom and coach after overcoming clinical burnout. Together, they have developed a clinical together, they have developed a conscious success method, which combines mindset, somatic practices, and strategic planning to help women craft not just successful, but deeply fulfilling careers. Man, put those two things in a sentence. Successful and deeply fulfilling. So without further ado, ladies, welcome to the show today. I’m very excited to have you here.

 

Emma:

Thank you, Molly. So much for having us, Molly.

 

Molly Ruland:

Absolutely. Absolutely. You know, from the time that I met you guys, I was really impressed with just how well spoken and passionate you are about your business, and it just shows that you have a lot of experience in the corporate world. You have a lot of experience with these topics, and you have a lot of experience overcoming them yourself and with other women. So I’m really, I’m really thrilled to have you both here today to share some of this message, especially now we’re, you know, we’re entering into a new era, hopefully, of a lot of successful and deeply fulfilled women in the world. So, what a better way to usher this whole era in. But with with the youth, I consider you guys the youth because I’m technically a

 

Yaz:

We love that, Molly. Thank you. We’re so glad.

 

Emma:

And I’m turning 35 in too much, so I don’t feel like youth anymore, but I’m so glad to be referred to as that here.

 

Molly Ruland:

Listen. Take it. Take it while you can because you hit 48. It’s all downhill. I’m like, I have hips that hurt and knees. Well, nobody told me about this. Well, listen. Let let’s get right into it.

 

Molly Ruland:

I think we know, I wanna really chat about burnout. I know the world has really changed in the last couple years. Women really took a hit in the professional world with the pandemic. We were the first ones to give up our jobs. We’re the first ones to be super stretched thin, and burnout is a real thing. In addition to all the other issues that women face in the corporate world, you know, the universe, if you will, before the pandemic and before all of this. So, like, how are you, how are women, you know, feeling? Why are they feeling so overwhelmed and burned out, and what is your mission to help fix that?

 

Emma:

Yeah. Thanks, Molly, and we’re so happy to be here, so thank you so much. So, yeah, burnout has kind of reached epidemic levels. I mean, probably most of the people listening right now would at some level identify with the feeling of burnout. But I think it’s deeply misunderstood in our culture. And truly until I hit clinical burnout and did this work, I had no idea how to actually address it. So we hear about what causes burnout. It’s like workload and not taking enough time off and always being online and the stress of the world and the pandemic and childcare and all of that.

 

Emma:

And, yes, and we’re missing the whole and. Right? And the other side of that is really the work that Yaz and I focus on at conscious success, which is really at the mind, body, and energetic levels to work with the nervous system to clear out all the junk that is making you feel tense and stressed and dysregulated. We don’t have mechanisms in our society to actually clear that out, so we just repress and suppress and we add on and we’re operating from these, like, frenetic panic states all the time. And at our core, we’re still animals. Right? We’re not that far away from being in hunter gatherer tribes. We weren’t evolved to have the constant onslaught of things and information and technology. We weren’t evolved to know what’s going on in the world of billions of people. We evolved for a tribe of 50.

 

Emma:

Right? And so all of this is combining. We’re just moving through our world enough to burn us out. Right? Much less add on a stressful career or childcare responsibilities or trying to, you know, run your own business. So we really focus on what’s the missing piece. How do we actually help people to regulate their

 

Molly Ruland:

nervous system so that they can at least take control of the part that they are in

 

Emma:

control of and release control of the part that they are in control of and release control of the part that, look, this is the world that we live in, but how do we equip ourselves and resource ourselves to be able to function in a way that’s not gonna burn us out? Amen.

 

Molly Ruland:

Yeah. I mean, there’s you know, with TikTok and everything, you can diagnose yourself with a million things, you know, on Instagram. Right? But then it’s like, well, what’s the solution? You know? Like, everybody wants a diagnosis, but what’s the solution? What do we do with all this? You know? So, yes, let’s talk a little bit about your transition, right, and what led you to the conscious success and making that choice yourself, you know, to to leave something, you know, so good and blaze your own path? What was that transition like for you?

 

Yaz:

Yeah. Well, spoiler, burnout is definitely a significant part of my journey. I think, you know, something that we teach in our conscious success method is where the come from of your career is. Is it coming from a place of, like, true desire and sourced from yourself, or is it coming from a place of fear and shoulds? And I think my career path and particularly my kind of, like, rapid ascent, in the advertising world was definitely coming from a place of striving for safety. So without going into a long version of the story, in my childhood, there was a lot of financial insecurity, housing insecurity, and I came from a background where my parents hadn’t had typical professional jobs or been to university. And so I thought my one mission was to do the opposite and to get safe, to get the best education I could. I went to Oxford University, did the classic kind of conventional success path, and then I still had a creative whisper. So I really wanted to try and combine that, which is why I went into advertising.

 

Yaz:

And, look, there are many wonderful creative experiences to be had in that field. I was so driven by this kind of, like, the next promotion, the next promotion, the next paycheck, the next paycheck, that actually all the passion and the creativity that was in that career for me was kind of squashed underneath that pressure. And ultimately, that patterning that was within me led to a burnout. And, you know, I spent much time after that trying to figure out and I think I was in this spot that many of our women we work with are in, which is like the current model of what I’m doing is not working, but I don’t know another way out because I’ve reached x level of income, I’ve reached x level of external validation, but I’m really, really struggling. And like Emma, I got to a place of clinical burnout. I went there, I think, twice or three times before I really realized something had to change. And then eventually, I found this kind of work that Emma and I do. So I got my own coach.

 

Yaz:

I started to actually understand kind of what was driving me to show up in the way I was in my career. And only then was I actually able to. I moved jobs a couple of times in that time, but just changing jobs wasn’t changing any of the external world, for me. And it was only once I addressed that that I was able to be like, oh, actually, I wanna tap into tons of my gifts that aren’t necessarily, you know, being able to be expressed in my advertising career, my emotional sensitivity, and all these kinds of things. And, ultimately, that led me down the path of having a portfolio career of tapping into my creativity with design still and also that more emotional side, with our coaching work that we do.

 

Molly Ruland:

I mean, it makes a lot of sense. Right? It’s an easy trap. You know, to be successful in the corporate world, you have to be tougher. You have to hone in on things that might not really serve you. Right? And that’s the only way that you’re gonna survive because it’s survival of the fittest, especially as a woman, because we’re not competing for a seat. We’re competing for the seat. You know? And then there’s this constant pressure and, like, ignoring your true self until one day you wake up and you don’t even recognize who you are anymore. And it’s not necessarily all bad.

 

Molly Ruland:

You didn’t turn into, like, an evil Grinch or anything, but maybe you’re just not who you wanna be, and you don’t even realize how it happened. And you just feel so disconnected because you’re like, wait a minute. This is success. Like, I’ve made it, and I’ve never been more miserable in my life. And I have no idea who I am because we’re trying to fit into this world. Right? And everybody keeps telling us you have imposter syndrome. Like, we need another freaking diagnosis. Like, no, man.

 

Molly Ruland:

When we’re trying to survive in a world, it’s not that that has not been crafted for us in a very long time.

 

Yaz:

Yes. I love that so much. The phrase imposter syndrome really gets my bug back because I completely agree. It is the presence in a world that wasn’t necessarily, like, designed for you. And the fact that, like, so many of our role models, like, certainly in my journey, like, the only role models I saw were very senior, non emotional men. And so I constantly felt like I wasn’t good enough because I was sensitive. I was emotional. I was creative, all of the things that I wasn’t seeing.

 

Yaz:

So, yeah, I couldn’t agree more.

 

Emma:

Yeah. And I I I I also totally agree, Molly. And so much of what causes that stress and makes us go into survival mode is seeing what is the archetype, what’s the ideal, who are we supposed to be. And the further from that model that we innately are, the more stress that puts on our system internally because we’re hardwired to belong, right, to belong to a tribe. And so when the model that we see isn’t who we innately are, we try to contort and shape shift and be someone that we’re not. That creates an incredible amount of effort that we put forward and stress on our nervous system. That’s not easy. Right? That’s effortful.

 

Emma:

And so much of this work is how do we get back to that ease? How do we actually move away from thinking like, oh, I need to be, you know, non emotional corporate man. How do I actually lean into my feminine leadership? How do I bring online my zone of genius and my gifts? And how do I lead from there in a place that can be impactful and also totally break open the model of what we conventionally think of as successful, and that’s conscious success. Right? And we really believe that it is possible both in and out of corporate to lead in a different way. And I think we’re really ready for that. Like, I think people, especially after COVID are like, the old model ain’t working. Like, we’re not signing up for that anymore. So what is the new normal? And that’s really the vision we’re trying to bring forward with conscious success. Right? And I think that it is possible to create a corporate career or creative career or an entrepreneurial career, whatever you want, from a place of what we call creator mode versus survival mode.

 

Emma:

And all of us are done with the survival mode.

 

Molly Ruland:

I love it. I think, you know, it kinda reminds me of, like, the girl boss era and the hustle hustle culture too. It feels like, you know, redefining feminine leadership, right, it is what that’s all about. You know? And I struggle with that sometimes with the women’s business communities or, you know, the you are enough and the imposter syndrome. Right? It’s like, you know, hang on, man. You know what I mean? Like, we have to redefine how we do everything. I went to a convention recently, the international telecoms convention at the big convention center, and there were no swag bags. There was no crap on the tables.

 

Molly Ruland:

Every single booth had an office with a table with 5 chairs around it, and more deals were done on that convention room floor. And it looked like nobody was there all week because they were all inside those offices closing deals. And it’s like, yeah. Why not let’s get more intentional about things instead of just checking these boxes and showing up and handing out stuff. It’s just getting a fill up lamp and just doing the same old, the same old, the same old, the same old. That’s also not even working for anybody else. So why is it expected to work for us? So in your mind, like, what is feminine leadership? What is that?

 

Yaz:

Yeah. I think it’s a really interesting thing because we have to be really careful with the phrase feminine leadership, that it doesn’t become another version of something we compare ourselves against that we’re then not able to be. But I think feminine leadership is really, I guess, leaning into what your true nature and qualities are. As Emma said, like, your zones of genius, which, like, let’s not kind of lie about it. Like, there are some elements of similar similarity between, you know, women who identify with more of a feminine style that kind of unite us, but those do get to look slightly different for kind of you know, there’s not one archetype of what feminine leadership is, but it’s leaning into a way of working that truly is in line with your true nature and your true gifts. And, you know, there’s so many aspects to this, but one aspect is that just to your point earlier, Molly, of the fact that, like, the working world wasn’t designed for women. The working world is based around 24 hour cycles, which is actually like the testosterone cycle of men versus the female cycle, which is a 28 day give or take. You know, everyone’s cycle is slightly different.

 

Yaz:

And this is whether you actually still have an active cycle or you don’t. Like, women are cyclical beings. And, you know, we go through seasons where sometimes we’re in, like, a spring season where we’re, like, building and blooming, and then we experience a summer where we get to enjoy that, and then things will to weigh and we’re

 

Emma:

in a winter and we’re in

 

Yaz:

a difficult period. And, like, all of that kind of model of allowing for, like, rest in order to create productivity rather than just being productive every single day, every single day, every single day. There’s lots of those kinds of things that are just imprinted and, like, I guess we just go along with that. It’s the way that work is today. Whereas that’s not actually necessarily true to our being. And it’s actually amazing when you look back in history. There’s a great book called Do Less and she talks about a study in that book, Kate Northrop. She talks about a study that actually they showed that in history when, women were together in villages, they used to perfectly be in sync with their menstrual cycle so that half half of the village could take half of the month off while the other half did the work and vice versa, and they’d oscillate.

 

Yaz:

And that used to be how things were done when there was a more, I guess, feminine centric way in that kind of context. But, yeah, I think, you know, there’s so many aspects to this. There’s also things like, you know, really owning your boundaries to protect that kind of energy. There’s also leaning into the innate qualities that often are more feminine, like sensitivity, like emotional intelligence, like collaboration, all of these wonderful traits that sometimes aren’t, typically built into workplace culture, that women excel at.

 

Emma:

Yes. And I would just add also on that point. Our current, you know, working culture is kind of the, masculine leadership. Right? And a lot of that is healthy masculine, and we all have, masculine and feminine energetics within us. Right? But our culture has been created just from the masculine energetic, both the healthy and the toxic part of that. Right? And when we talk about feminine leadership, it doesn’t even mean you need to be a female, but let’s counterbalance. Let’s have the equilibrium of the feminine leadership, the healthy feminine alongside the healthy masculine, because that’s how we’re gonna create the most potent, easeful, transformative work. Right? And the thing is it’s almost like a seesaw.

 

Emma:

We’re so off balance. We’re only prioritizing the masculine. When we say that the healthy masculine are things like analysis, linear thinking, doing, action orientation, structure, boundaries, and we love that. We’re about that. Right? But we get to counterbalance it with creativity, with intuition, with the, yeah, collaboration, with all of the vision. Like, that’s what the feminine brings. Right? And individually, whether you’re, male bodied or female bodied can hopefully do that in the cycle that works best for you. So if you’re a man, maybe you wanna wake up every day and you wanna work a certain number of hours in a linear fashion.

 

Emma:

Right? Great. And if you’re a woman, how can you work with your cycle, with your energy so that you can have the maximum amount of impact? And if we look at 30 days time, maybe it looks a little bit different for a woman, but we’re both having massive contributions.

 

Molly Ruland:

What are the results exactly? Mom, so let’s talk about conscious success. Right? Because we’ve talked a lot about consciousness. Now let’s talk about success. Because one of the things that really interested me in the work that you’re doing when we first met is this program that you have and how you work through that. But then you say, okay. Now let’s set up a business that comp you know, let’s get you on the road to success as well. And I think that’s probably what I feel like is missing from a lot. Right? Because I’m super down with you enough, but, like, let’s do that after we close the deal, like, at the bar or at the like, a massage center or something.

 

Molly Ruland:

Right? Like, let’s focus on like, let’s make some money together, and then we can talk about how good we are. Right? So I really appreciate that you have built this business model to help people get to the next level because you can feel super whole. But if you can’t pay your rent and you’re not living you know, then none of that really matters. Right? You can’t yoga retreat your life into a better financial situation.

 

Emma:

I think it’s another case of a yes and. Like, we don’t believe that you can actually have the maximum success and impact if you’re doing that from your conventional, unconscious self versus from your conscious self that’s fully online with all of your gifts. So we’re not here for the, like, you are enough just to, like, have this trope and love yourself. It’s, like, no. Actually do the work to connect with and bring your gifts online because that’s when you can truly thrive and create that success. So we do think that’s a precursor, and it’s kind of like the visual of, like, you kinda have to come down one peak of a mountain and you enter a valley. And in that peak you or in that trough, you figure out who the hell you are. Right? And then you scale the next mountain to actual conscious success.

 

Emma:

But we’re not just stopping in that valley and being like, oh, you’re connected to yourself and you are enough. No. Now let’s take that self out there in the world and have your impact, fulfill your purpose, make your contribution. And like you said at the beginning of this podcast, we need more women who are fully online. Right? We need that. Our society deeply needs our gifts. So that’s really where we then bring back that action orientation. It’s like once you’ve clarified the vision of what’s truly aligned for you and the impact you’re meant to have, great.

 

Emma:

Now how do we create the systems and the frameworks and the accountability and the action so that you continue to work through whatever comes up and continue to put things forward so that you don’t sit in the thinking about it forever, but you get into the doing.

 

Molly Ruland:

The doing. So let’s get into a little bit about, like, the actual program. Like, what does it consist of? Who is it aimed at? Like, I’m sure some women are listening to this and thinking, okay. This is ringing some bells here. So let’s get into the, you know, the weeds a little bit on what is the program, how do people join, how long is it, all of the good stuff.

 

Yaz:

Yeah. And I think probably the best way for us to answer this is that we have a 5 step model. So it’s our 5 steps to conscious success. And currently, we work mostly with women 1 to 1 on this, and we’re launching our 1st program in the new year in 2025, which is very exciting. But the framework through which we help women go from conventional to conscious success always revolves around our 5 step process. So step 1 is all about clearing the fear, and that’s really about, like, truly seeing your map of conditioning and your come from that may not have been from desire, but may have been from fear in your career. And as Emma mentioned earlier, getting down to that nervous system level of working on that that, a very deep level so that you can then the second step, which is connect back to your and, Emma, you weigh in if I miss some of these steps because we’ve rephrased them a few times. But the second step, which is actually connecting back to your true self.

 

Yaz:

Your purpose. Yeah. Your purpose. Sorry. Yeah. So connecting back to your maybe I’ll just go back on that. So then the second step, which is all around, connecting to your true self and your purpose. So, really, here, it’s about sourcing that success internally.

 

Yaz:

So who you truly are underneath all of those layers, those shoulds, who you truly are, what your true gifts are, and then getting very practical with that of, like, not just who is your true conscious self, but actually how can that manifest in the world in a way that you can have, you know, the things that you desire and have, those external things as well. And then step 4 is sorry. Step 3 is to create with easeful action. And this is all about, you know, then once you have this kind of, vision of what it is you want to go after, actually taking aligned action on that. So not going into, like, hustle, boss babe culture, but from a place of ease, actually being able to take, the action on that. A big part of that is step 4, which is having, a clear, transition plan. So, you know, once you kind of have what your idea of your purpose is, you’re able to kind of take action from an easeful place. You’re actually kind of following, a clear plan as to where you want to get to.

 

Yaz:

Because I think a big gap that we saw in the market was the fact that, like, no one was actually helping women truly make that leap from where they are in their career now and where they desire to be in a tangible place. And then the 5th step is all around commitment to empowerment. So this is all around the fact that, like, once you do get on the path of building a big vision, your detractors are gonna come up. The parts of you that are scared are gonna come up. And we really support women to continually step into, the, what we call, empowerment triangle, which is like, you know, coaching yourself, being in that creator mode, like, allowing yourself to actually continue to move forward, from an empowered place to bring that vision to life.

 

Molly Ruland:

Amazing. And how long is the program?

 

Yaz:

So we’re currently right now

 

Emma:

Adam. So right now, as Yaz mentioned, we’re still just doing 1 on 1 coaching in the new year. We’re going to be launching this program, so the details are still being finalized. But if you want to be in this world, the best thing to do would be to go to our Instagram, which is conscious success co. And from there, you can follow us. You can take our quiz. We have a quiz called unblock your purpose, and so it helps you figure out what are your biggest career blocks at the moment that are gonna keep you from conscious success. So you can take that quiz.

 

Emma:

It comes with a personalized assessment that’s pages long. It gives you lots of juicy insights that you can put into action tomorrow, and then you’ll be subscribed to hear about our program as we launch it. So that’s really the best way to find us and begin to do this work.

 

Molly Ruland:

Amazing. Well, that was super thorough. And all the links will be in the show notes so people can click on those when they’re watching or listening to this, wherever they may be. Those notes will be there as well. Alright. So I have another question for you. What is the most rewarding part of coaching women through their transformation? And you can both answer that individually.

 

Emma:

So we think about conscious success as a continuum. Right? So on the far left, it’s totally gripped by and driven by fear. And on the far right, it’s a life and a career that you’ve really consciously designed by desire. And so for me, it’s watching women come in on that far left of, like, so burnt out, so depleted. The light is, like, all but out in their lot in their eyes. They wanna escape their careers, but they feel totally stuck and watching as they come back to life. And then not only come back to life, but are now pulled forward by desire. And they don’t have the Sunday scaries because they’re actually feeling like they’re making a meaningful contribution in the world, and they’re doing so in an easefully aligned way.

 

Emma:

And watching that and then getting to see the gifts that they offer our world and watching our clients launch businesses and transform lives. Like, there could be no greater, you know, work, I think. And it’s having this multiplier effect. Everyone we work with, we then get to see as they put their work out in the world. So that’s what keeps me going every day. And I just never get enough of it.

 

Yaz:

Yeah. I couldn’t agree more. And I think on a similar thread, like, for me, it’s really helping people come back to their true self. Like, it is the most beautiful thing. And often, like, the roots of those true selves are in those younger versions of us and, like, the parts of us that got lost along the way that are, like, the purest versions of us, the most expensive versions of us. And I think the joyful thing is then that you actually allow people to realize all of those dreams that they had when they were younger, but often in a completely different form to what they thought that it would be, but in the same characteristics. So Emma and I talk a lot about kind of how we are now living our 5, 6, 7 year old’s dream in a completely different form than what we thought it would take, but, like, highlighting all of those things we always wanted to do. So, like, I always wanted to be a TV presenter or a radio presenter.

 

Yaz:

That’s what I always wanted to do. Now I get to be on a podcast, like, this amazing podcast with you, Molly. We get to present when we teach our course content and all of these kinds of things. And, Emma, maybe you can weigh in with what your kind of younger dreams were and, like, how that manifests. But we talk about this feeling a lot and seeing that, like, in our clients and seeing them actually doing the damn thing and being able to realize it is the most beautiful thing.

 

Emma:

Yeah. I wanted to be like somebody who you’d write in and ask questions about how to, like, solve the problems in your life. I didn’t have the concept of a coach at that point. Right? I was like, maybe there’ll be an advice columnist, and it’s crazy when, yeah, your career takes a different iteration, but the same key points that you’ve always been driven and motivated by and always lit up by when you’re on purpose, when you’re on path, those get to come to life. And, yeah, Yaz and I pinch ourselves literally every day. This gets to be our career, and, watching more and more women be able to step into that too is just

 

Molly Ruland:

Right on. Well, I’m very glad that the world has you, especially younger women in their professional journeys because there’s just not a lot of support. I think there’s more support for your generation than there was mine, you know, and it’s getting better constantly, but it’s still just embedded in us, you know, to not do what we want, not what fills our cup. And, you know, there’s just a lot of things that need to change, and so it’s really nice to see successful, you know, professional women leading the charge to say, hey. This is okay, and this is the new era we’re entering into, because life moves fast. You know? Go ahead.

 

Emma:

And Molly, our generation has, you know, stands on the shoulders of your generation. Right? And, like, that’s how it goes with every generation. And so and the ones before you. Right? So the fact that Sure. At one point, just being able to be the one woman in a room, we are fighting with each other to do that. And now I think we’ve largely moved beyond that. But now it’s like, oh, great. How do we actually move to this collaboration and to changing the systemic issues and to bringing forth a new, like, power of women and the creativity and what we have to offer in an abundance focus versus scarcity focus model.

 

Emma:

And I think we’re doing that and we’re ready. So we’re so grateful for all the work that has come before us to allow us to have this small piece.

 

Molly Ruland:

Well, and I feel like you guys are the next step because even though it’s a tricky thing, like, we’re so we’re so pitted against one another. Right? And, like, this scarcity mindset, like, it just seeps into other things, even vendor to vendor. And, like, people women don’t even realize they’re doing it to other women. Right? And sometimes the harshest critics in business are other women, and you’re like, hey, man. You can take the gloves off now. Like, you know what I mean? We’re on the same team here, and that’s like a generational thing that’ll just have to come out in the wash. You know? You know, my parents and their parents I mean, they couldn’t even have their own checking account. You know what I mean? Until, like, 3 years before I was born.

 

Molly Ruland:

Right? And so, like, my mom had a lot of resentment towards me because of my independence, and she didn’t even realize it. Right? So there’s a lot of things like contests. Yeah. And so, you know, I think just speaking about these things, like, really helps, you know, and leading by example helps because it’s not about berating women. It’s just saying, like, hey. There’s another option. Right?

 

Emma:

And I will just add to that, Molly. Yaz and I both had our individual coaching businesses before we joined forces to build conscious success together, and it would have been so easy to see each other as the competition. Right? Like, oh, well, we both serve the same type of woman, and I’m gonna hold all the information close to my chest because I don’t want you to steal my clients. And instead, what we came to through our collaboration or openness was, oh my gosh. We can build such a bigger vision and execute on that together than we can do alone, and that has allowed our business to feel as good as it does. And so there’s such an opportunity to change that programming and turn it on its head. And on the other side of that is something that we actually genuinely want that feels good too.

 

Yaz:

Totally. And I think it then attracts like, likes attracts like. Like, Emma and I just, a couple weeks ago, we’re at a retreat with lots of our peers who are also in very similar space to us. And the entire culture there was, how can I support you? Like, I’d love to come and, like, support in your program or, like, I’d love to have you on my podcast or I’d love to and it’s just, like, when you get into that zone, actually the abundance the fear is scarcity and, actually, the abundance that comes when you have that openness, is just so beautiful.

 

Molly Ruland:

I agree. I love it. I really do. I think it’s amazing. I think, you know, it took me doing something similar a few years ago. I closed a company I had for 20 odd years, and I just had this, you know, this voice in my head that was like, you don’t have to do this anymore. And I had all this pressure and all these employees, but I was miserable. And I was pouring from an empty cup, and nobody noticed.

 

Molly Ruland:

And I just didn’t wanna do it anymore, and so I Marie Kondo’d and reversed Oprah’s my life. So I got rid of everything that didn’t bring me joy, and then I was like, you gotta go and you gotta go, and I’m not responsible for anybody. And it was great, and it was the best thing I ever did. And then I just really thought about what I want to do. What brings me joy? And it’s being behind the cameras, being behind the, you know, the producer. It’s connecting people. It’s having conversations with people. It’s, you know, spreading a message, and so here I am now. I’m not saying I got it all figured out.

 

Molly Ruland:

Right? But I’m living in Costa Rica doing what I love versus being in DC, thinking about riding my bike in front of the next truck that drove by me to a point that it was very concerning because I was so, you know, 160 artists, in a 3 story building. I mean, you know, you wanna talk about overachievers. Right? And when I closed that company, everybody thought I was crazy, but I just couldn’t do it anymore. You know? It was the company or it was me. And so

 

Emma:

Molly, you just described conscious success. Like, that’s it. The voice inside that’s like, no more. And how many times did you override that voice before you listened? Right? Countless. Right? That voice was always there, and it was always talking to you, and it was always guiding you. But there was this other conventional success voice that was like, no. But you have to. No.

 

Emma:

This is what success looks like. Why yada yada yada. But you listened. You stopped. You redesigned your life from what you truly desired and what truly felt good and what your genius and your gifts are and what you wanted to do. And now look at you living in Costa Rica and doing the things that actually give you energy and give you life and have a bigger impact. So, like, you’re such a perfect story, and that’s so inspiring to hear. You articulate it, and I know you wouldn’t have used the words that we do now at the time, but that’s you’re a walking living example of what that looks like.

 

Emma:

Totally.

 

Molly Ruland:

Well, thank you. But I almost didn’t didn’t make it. You know? And so it’s important to share that story. Right? Because a lot of people looked at me and thought I had it all figured out, and I was super successful. And I was like, man, you know, that couldn’t have been the furthest from the truth. You know? If it wasn’t it wasn’t true at all. You know? What does success mean to you? Right? You know? People define that differently.

 

Yaz:

Totally. And we it’s interesting because we talk about you know, we obviously focus very specifically on career, and it’s like career is so central to, like, how you feel and the rest of your life. And, like, to your point there, it’s like, you know, that nearly took you. It has that level of power. And, like, when we do shift into alignment, it has the opposite power where it has the ability to regenerate your whole entire life and support it rather than actually being with the possibility to destroy it. And it’s like, we spend a third of our entire lives at work and working. Shit. A third.

 

Molly Ruland:

Half. Half. Okay. That’s weird. Or maybe more. I don’t have kids. So, you know

 

Yaz:

Exactly. Yeah. And so, you know, it really it’s such an, you know, an apex of, like, how how we feel in our lives and to your point of, like, the absolute power it can to either destroy you as a person or generate your whole life and create something totally beaut

 

Molly Ruland:

Anything is possible. In fact, everything is possible. Right? You know? All you need is unwavering confidence in the side of delusion, and you can do anything. You know what I mean? That’s what you gotta do.

 

Emma:

Well, we call that co-creating with the universe. Right? It’s like you have to meet action with intention. Right? So it’s like, okay. This is where I wanna go, and now I take action. But from what I can’t control, I’m gonna release control. And then the universe is gonna give me things to to dance with and to play with and to overcome and to learn. And if we adopt that, like, commit to empowerment mentality, we see everything is happening for us, not to us. And every challenge we experience in our business is redirecting us and pointing us to something that we can improve or operationalize or systematize or make better or see new opportunity, right, if we choose to see it as such.

 

Emma:

And so that’s just such a shift, and then it’s like, great. Let’s dance. Right? That’s what is so fun to get to that place where everything that happens Yaz and I recently had a brand photo shoot, and our stylist pulled out, like, the week before our shoot. And then we could have been, like, oh my god. See, everything’s going wrong, and this is gonna be a disaster. And we’re, like, okay, universe, like, let’s dance. Right? Yeah. And we got another stylist, and she was so much better than the first one.

 

Emma:

And we had this amazing shoot. Of course.

 

Molly Ruland:

Yeah.

 

Emma:

So when you see it like that, it’s like, okay. Great. And now we flow.

 

Molly Ruland:

And those photos are fantastic. I got it. I could say that confidently. I’ve seen them. They’re amazing. Alright, ladies. Well, we have taken enough of your time today. But before we go, I would like you to let everybody know, like, where’s the best play? I know they have all the links, but, you know, a final message yeah.

 

Molly Ruland:

Don’t give them links. We got all that in the show notes. What’s your final message to anybody listening today that’s been moved by this content? No pressure.

 

Emma:

I would just say that to what we just spoke about Molly, that voice inside that was telling you, like, this ain’t it. Like, so much of the stress and dysregulation and overwhelm and burnout that we’re feeling in our lives is because we’re hearing that voice and we’re trying to override it. And the quicker we can just submit and surrender and say, okay. I’m listening. What now? Then we can rebuild our lives from a place of desire and love and alignment and energy and aliveness. And so that voice, that light, it never fully goes out, and I’m so glad that you caught it when you did. But if you know anyone listening right now, they know that that voice has been speaking to them, but they don’t know how to make those shifts alone. Come join us at Conscious Success, and we have everything that you need to get to the other side of that mountain.

 

Yaz:

Yeah. Totally. And I think the thing I’d build to that is, like, we talk so much about, like, not settling in relationships and in other areas of our life, but we don’t talk enough about not settling in your career. And, like, the message is don’t get to the end of your life and live someone else’s dream. Like, it is so possible to create your dream when you peel back the layers and you do the work and you literally only get to do it once.

 

Molly Ruland:

Amen. Well, ladies, thank you very much. I love this whole conversation and all the work you’re doing, and I wish you tremendous amounts of success, which I know you will find, regardless. So thank you for coming on the show today and sharing your message with everybody. You know, thank you for all tuning in to Cam content today. I think I’ve said this before, and I’ll say it again. You know, one of the best things about being an adult is you don’t have to play the clarinet anymore. And I think sometimes, like, we forget that, we build all these rules.

 

Molly Ruland:

Oh, I can’t do this because of my kids or because of my husband or because of this. But those are all just stories you’re telling yourself, and you’re an adult, and you can do anything you want. I’m not saying it’s gonna be easy. I know people have, you know, handicapped children. I mean, you know, the world is full of challenges and reasons why you can’t just eat seamlessly and roll into what you want, but it doesn’t mean that it’s impossible. And I think if any of this resonated today, you know, like it did for me, I was managing Airbnbs to pay the rent. I mean, I was working myself to the bone, and I’ll never forget. I was vacuuming and listening to Tom, and he said, you don’t have to do this anymore.

 

Molly Ruland:

And I stopped dead in my tracks, and I paused the podcast, and I cried. And then I just felt so much better because somebody gave me permission to not have to do it anymore. So if that’s what you got from this podcast, I hope it is, and I hope that you embrace that fully and then head on over to conscious success and sign up for the program and get that coaching in because, these ladies are right. We need more empowered women, leading the way, and doing things that the women that came before us didn’t have the ability to do. It’s not that they wouldn’t or couldn’t. They just literally were not able to, and so it is our job to do that. The world needs us more than ever. Right? There’s, like, 18 different examples that I could give you in one news cycle just this morning alone of how much the world needs more empowered, conscious, fully loved, and actualized women on the planet.

 

Molly Ruland:

So thank you all for tuning in, and, until next time. Be excellent to each other. Thank you so much. Alright. Alright. Thank you so much for tuning in to another episode of Camp Content. This is Molly.

 

Matt Billman:

And this is Matt.

 

Molly Ruland:

And we are Heartcast Media, AKA Camp Content, and we appreciate all of your support. If you found this content valuable, please comment on social media, LinkedIn, wherever you find us, and we’ll make sure to comment back.

 

Matt Billman:

And be sure to go on and subscribe and like on your favorite platforms, Spotify, iTunes, YouTube, you name it. Leave us that subscription to give us that good review.

 

Molly Ruland:

We’ll love you forever. So until next time, be excellent to each other, and we’ll see you next week. Produced by Heart Cast Media. Thank you for tuning in to Camp Content hosted by Heartcast Media. We are a digital content agency focused on content marketing for businesses and brands. If you’re looking to save time and be more consistent with your marketing and need a little guidance on what to say and how to say it and where to say it, we got your back. Book a discovery call today, and let’s talk.

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Forbes
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